Author: bart

The Top 4 Car Marketing Campaigns in Recent Years

When you think of car marketing campaigns, there likely are a few that come to the front of your mind right away. Most of them have something sophisticated, funny or exciting about them. After all, advertising is supposed to bring out your emotions and play on them to get you to consider purchasing whatever the

5 Common Video Marketing Mistakes Beginners Must Avoid

Video marketing these days is the best way to generate successful leads. Smart phones have made people a little impatient when it comes to reading long articles and blogs. This is why they prefer watching videos on the go instead. Video marketing is highly effective and today, almost every business has a video to market

Skills You’ll Gain from a Marketing Degree 

If you already have your bachelor’s degree but you’re considering going above and beyond, an MBA in marketing can help you shine even in a competitive job market. There are certain skills that are helpful in any career that you choose, and an advanced degree in marketing can help you develop and hone several skills

Personalize The iPhone 7 With A Wrap

With the iPhone 7’s release, technophiles with money to spare are clamouring for this top-of-the-line phone. The Apple name has considerable cachet when it comes to the mobile world, and the 7 comes with the typical prestige iPhone affords its users. It’s a fast, powerful, and convenient device. But it’s not the most visually engaging

Social Network Management: Need or Want?

“Mobile devices are poised to outperform desktop and become the dominant advertising platform in 2017, a year before the previous forecast.” Randall M. Rist. According to the article, “Online mobile advertising to outperform desktop advertising in 2017” on the news site Toriotech, the rapid adoption of mobile devices as the primary way in which people

How to go About Conducting a Marketing Plan

Making a marketing plan for you and your business is an absolute must, there is so much competition in all forms of business and if you want success then you need to stand out from the crowd. If you aren’t already marketing, or are just doing so on a small scale then it is time

The 4 trends which have engulfed marketing this year

A couple of decades ago, a marketing plan was simple to say the least. It might have been comprised of some sort of leaflet approach – attempting to target people as granular as possible through traditional postal marketing. Suffice to say, those days are gone. While postal marketing certainly does still play a part, there’s

Currency fluctuation – How the best investors take advantage

Whenever there is a significant shift in currency rates, the media goes wild. Usually, the worst case scenarios are highlighted although for some savvy investors, it doesn’t have to be like this. In fact, there are plenty of investors out there who will take full advantage as soon as a shift in currency is noted.

TV Commercials – More than meets the eye

For those not involved in the advertising industry, a TV commercial is TV commercial – there’s no two ways about it. However, if you’ve studied this industry in further detail, you’d note that this is by no means true. The television industry has progressed immensely over the decades, to an extent where there are umpteen

Top trends focusing on private equity investment

Like all types of finance, private equity tends to go through phases. While one industry might seemingly be fashionable one decade, another will soon arise and take over a short while later. It’s what makes the world of finance go around. You’ve only got to look at Marc Leder and his Sun Capital firm who

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