Forgot login? | Register

Presentations & Interviews

You must have the Adobe Flash Player installed to view this player.

Event Partners & Founding Sponsors

adobebroadvision Cisco
junipermicrosoft
linkedin 1x1twitter 1x2youtube 1x3
@digitallon's avatar
Digital London @digitallon
  • followers:
    2844
Loading...

Last 2 tweets from @digitallon:

People talking about 'digitallon':

Latest Articles

  • Business Alchemy - The Big Data Promise?

    What is 'big data'? Big data is a term coined around the fact that in the digital age data comesat a high velocity, a large degree of variety and for some industries (though not all), at significant volume. While each of the V's in isolation pose particular technical issues, these are largely well defined and backed by proven methodologies.

    So why the hoopla?

    Read More
  • Public Sector G-Cloud - It's More Than The Technology

    This article was first posted by Neil Pound at JNet Forums

    “Don’t dither or fret. Um and ah. Don’t pass the buck. This is it”. Characteristically plain speaking from Eric Pickles – the Secretary of State for Communities and Local Government – as he exhorted Local Government1 to “show leadership, stop throwing money away, and get coordinated”. The specific context was problem families but the thrust of his attack applies equally to the delivery of any number of public sector services that call for collaboration between organisations. The government’s cloud computing initiative – the G-Cloud – can radically change the nature of collaboration but I suspect getting the technology right is only half the battle.

    Read More
  • The Need to Predict: What Business and Motor Sport Have in Common?

    To many, Formula 1 racing is about driving skill and mechanical excellence, but the elements that make the sport exciting are now only the by-product of the real battle: data and strategy. During every multi-million pound race weekend, advanced algorithms plot the likely result of every move on the track, basing their calculations on the telemetry sent by each individual team’s cars, as well as real world observations of what the opposition are doing.

    Read More
  • Investment in Talent is Key to The Digital Future

    In a global economy predisposed to doom and gloom, it's well-known that the digital industry has flown in the face of wider trends; 10 years of growth are hard to argue with as an indicator of success.

    When Propel London set up shop in 2001 digital had just launched on that trajectory.  It's not nostalgia: things really were simpler back then - there were fewer technologies, platforms, gadgets, websites, metrics, routes to audience, methodologies...  As recruiters our main focus was on web design-and-build vacancies.  For that brief time those disciplines were the mainstay of new media.

    Read More
  • Social Computing: Transforming A Business Near You

    To the end-user, the telephone is a simple proposition. For at least the last few decades, a caller in Arbroath could pick up the phone and direct dial a friend in Cincinnati. Within a few seconds, they’d be talking. It didn’t matter that one was connected to BT and one to AT&T; it didn’t matter that their words were transmitted under the Atlantic or over the skies; it just worked. The onus was entirely on the providers to make it happen. Yet, in the online world, both social media itself, and businesses seeking to cash in on free customer data and interaction, are expecting the customer to do all the pushing.

    Read More
  • Focus On Conversion For Digital Success

    Rich Page, author of Website Optimisation: An Hour a Day from Adobe argues that the emphasis of spend needs to shift for acquisition to conversion for digital success.

    A recent report by Forrester found that for every $80 spent on driving traffic to a site, $1 was spent on conversion. This has the effect of continually throwing more into the bucket will little or no effect on output.

    With online engagement becoming the life blood of any organisation simple methods can create big success not just in retail but also in B2B engagement.

    Read More
  • The Intelligence In Big Data and Its Connection To The Social Web

    In this session we catch up with Paul Devlin from Microstrategy about dealing with the complexity and volumes of data.

    He discusses the concept of social commerce. Paul tells us that our social advocates are our best customers however new data chains are needed to make these connections.

    The fundamental impact of how social media is changing commerce cannot be underestimated, he cites examples of companies whose dated business models now mean they are struggling to keep up in the digital economy.

    Read More
  • The Impact Of Social Technologies On The Knowledge Worker

    Richard talks about the trend towards inherently social businesses which are using social technologies to create better connections internally and how this is the first step to becoming a social business.

    This way of communicating makes an incredibly rich seam of data available that in the past was locked-up in silos of email traffic between discreet groups of actors. He argues that in hindsight, social networks are the way we would have designed email.

    On the consumerisation of IT, Richard argues that the drive is purely out of frustration to get the work done and that open platforms will help to make organisations more efficient, driving better workflows and information sharing.

    Read More
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
Brian Hopkins, Principal Analyst, Forrester Research
Ray Wang, Principal Analyst & CEO, Constellation Research Group
James Governor, Co-Founder, RedMonk
Ambarish Mitra, CEO and Co-founder, Blippar  
Speaker: Brian Hopkins, Principal Analyst, Forrester

In his presentation, Forrester Principal Analyst Brian Hopkins talks about the four themes that broadly influence this year’s technology trends:
1) Empowerment challenges IT to leverage the technology users bring to work,
2) the app Internet provides a new architecture for mobile app interactions,
Speaker: Ray Wang, Principal Analyst & CEO, Constellation Research Group

A dizzying array of disruptive technologies are transforming how we approach business value. From augmented reality, social business, mobile, cloud, big data, and gamification, brands and enterprises must find out which technologies to apply to their business.
Speaker: Bill Rogers, Client Services Director, Latitude Digital Marketing

Radical evolution of new technology. Unprecedented consumer adoption. More data than generated in all of history every two months. That is the transformational era marketing is going through.
Speaker: Justin Cooke, CEO, Fortune Cookie & Chairman BIMA

Britain is a world leader in the provision of marketing services and offers great value for money. So how can the UK's digital creative sector do what others have done before us; innovate and trade!
Paul Papadimitriou, VP and Principal Analyst, Constellation Research Group
John Milliken, Managing Director, Mobile Money Network
Jo Rabin, Co-Founder & Director, MobileMonday London
Sal Visca, Chief Technology Officer, Elastic Path
Page 1 of 13

Premium Sponsors

ibm-logo

 lithium-logo-black webready2

 qualcom

Gold Sponsors

EMC Logo BLUE200
 
exact target
 

 Propel-port-citrus-130px

wazoku logo

 

YammerLogo CMYK200
Login or Register to receive updates on live broadcasts and events

Latest Groups

02/07/2012
02/07/2012
02/07/2012

Organised By

maven-cast-banner